How Real Estate Agents Can Leverage AI Data to Secure More Listing Appointments

In today’s rapidly evolving real estate market, staying competitive means using every tool at your disposal.

One of the most powerful tools now available is data driven by artificial intelligence (AI).

While many agents and investors may not fully realize the wealth of data that’s accessible, those who do can gain a substantial edge.

With AI, real estate agents can hone in on highly motivated sellers and secure more listing appointments.

Here’s how you can use AI to grow your business and increase your commissions.

The Power of AI Data

Imagine you’re an agent looking to close more deals and make more commissions. Instead of relying on traditional lead generation methods, you can pull targeted lists of homeowners that match specific criteria, such as:

• Homeowners with Equity: Sellers who have built up equity in their homes are often more motivated to sell, as they have the financial flexibility to make their next move. AI can pinpoint these homeowners with precision.

• Sellers Looking to Move in the Next 3-4 Months: By analyzing lifestyle changes, purchasing patterns, and other data, AI can identify homeowners who are planning to move soon.

• Cash-Ready Homeowners: These are sellers who have the financial capacity to buy their next home before selling their current one. Targeting this group can lead to quicker sales and higher commissions.

With AI, you can go beyond standard property records and use behavioral and financial indicators to spot homeowners who are truly motivated to sell.

Identifying Sellers in Financial Trouble

AI’s power doesn’t stop at identifying financially stable sellers—it can also help find those who may be in financial distress but haven’t missed a mortgage payment yet.

These sellers are often motivated to avoid foreclosure and want to move quickly.

AI can pull data from financial sources, giving you a heads-up on homeowners likely to list soon due to financial strain.

By accessing this data and skip tracing (a method of finding up-to-date contact information like phone numbers), you can get in touch with these sellers directly before your competition even knows they exist.

How Skipify Makes It Easy

Skipify, a data/AI company I run, helps real estate agents pull highly targeted lists like these. It’s cost-effective, and the results speak for themselves: by focusing on the right data, you can consistently find 2-3 extra motivated sellers each month.

If cold calling isn’t your strength, you don’t have to worry. Our team at Skipify can make the calls for you and deliver motivated leads directly to your inbox—sellers who are ready to hear the details about listing their homes. From there, all you need to do is follow up.

The Key to Success: Follow Up Consistently

Once you’ve made contact, it’s crucial to plant seeds with the sellers who aren’t quite ready to list. By staying in touch and following up at the right time, you’ll position yourself as their go-to agent when they’re ready to sell. Consistency is key here. Not every homeowner is ready to list immediately, but with regular follow-ups, you can stay top-of-mind when they decide to move forward.

Commissions That Flow In

For agents looking to build a steady pipeline of listings, AI is an invaluable resource. Skipify makes it easy to access the right data, and with a strong follow-up strategy, you’ll start seeing commissions roll in from motivated sellers who need your help.

If you’re serious about getting more listings and growing your business, click HERE.